Philippine Passport Gains Spotlight For Its Remarkable Design

Balancing artistry with function, the Philippine passport is a proud emblem of Filipino heritage.

Batanes Urged To Follow Bhutan-Inspired Low-Impact, High-Value Tourism

Batanes may follow Bhutan's path. A tourism strategy that emphasizes sustainability could elevate it as a dream destination.

Senator Bats For Stronger French-Philippines Ties On Sustainable Blue Economy

Senator Loren Legarda showcases her support for the Philippines and France partnership in developing a sustainable blue economy.

PEZA To Host Philippines First United States-FDA Certified Pharma Manufacturer

PEZA is set to establish the country's first FDA certified manufacturing plant in a newly designated ecozone in Tarlac.

PAGEONE Group’s PR Institute Hosts Non-Profit Blogging Workshop: “Narratives Of Change”

“Narratives of Change” was the theme of a recent workshop at PAGEONE Group’s PR Institute. Led by Deivid Guian Rioferio, participants learned how to create stories that resonate within the non-profit sector.
By PAGEONE Spotlight

PAGEONE Group’s PR Institute Hosts Non-Profit Blogging Workshop: “Narratives Of Change”

6666
6666

How do you feel about this story?

Like
Love
Haha
Wow
Sad
Angry

The Public Relations Institute (PRi), under PAGEONE Group, hosted a transformative writing workshop titled “Narratives of Change: Crafting Powerful Stories for Non-Profit Blogging.” Led by Deivid Guian Rioferio, APR, Public Affairs Manager of World Vision, the event aimed to equip bloggers, aspiring writers, and PAGEONE employees with essential skills for creating impactful narratives that elevate non-profit causes.

The workshop emphasized the power of storytelling as a vital tool for amplifying the missions of non-profit organizations across blogs and digital platforms. Participants were trained to develop authentic, engaging, and purpose-driven narratives that resonate with audiences and inspire action.

Mr. Rioferio highlighted the importance of ambitious visions in both personal and professional contexts, asserting, “The crazier the vision, the better.” He illustrated this with a reference to a famous theme park’s goal of creating a place where “every child will be happy,” emphasizing that even if such aspirations seem unattainable, the happiness they bring can have a profound impact.

“Communication is a team effort,” he stated, underscoring the significance of collaboration in effective messaging. Addressing the complexities of conveying difficult issues, he drew insights from World Vision International, advocating for “hope, joy, and justice for all children,” while acknowledging the unique challenges faced in the Philippines.

Rioferio articulated the complexities of poverty, describing it as “the combination of suffering, deprivation, vulnerability, and broken relationships that threaten human survival and prevent individuals from realizing their God-given potential.” He urged communicators to critically evaluate their contributions to awareness, challenging them to ask, “Am I contributing to awareness?” This call to action inspired attendees to double their efforts in fostering meaningful conversations that resonate with their audiences.

Through workshops like “Narratives of Change,” PRi continues to empower individuals within PAGEONE Group and beyond, encouraging them to become advocates of change through their writing. This initiative aligns with PAGEONE’s broader mission of leveraging public relations as a force for good, helping partners effectively communicate their goals and positively impact society.