ABS-CBN executive and box-office director Ruel Bayani brings honor to the country as he was named an ambassador for the Philippines in the Asian Academy Creative Awards (AAA).

He joins the list of leading media executives from Japan, Australia, China, Hong Kong, New Zealand, Thailand, India, Sri Lanka, Vietnam, Cambodia, Myanmar, and Bangladesh that the AAA has chosen to be ambassadors to the prestigious award giving body.

“The AAA’s have stamped themselves as a highly credible, well-judged authority in our industry and I’m extremely proud to serve as its Philippines Ambassador,” Ruel said as he accepted the appointment.

Ruel is behind the blockbuster hits “Kasal,” “One More Try,” and “No Other Woman,” as well some of the most notable and well-loved teleseryes such as “Iisa Pa Lamang,” “Tayong Dalawa,” and “Budoy.”

Currently ABS-CBN’s head for international production and co-production, Ruel led the network’s first foray into Hollywood production with the international action series “Almost Paradise” in partnership with the US TV and film outfit Electric Entertainment.

The AAA honors excellence in craft and technical disciplines across multiple platforms including television, digital, streaming, and emerging technologies.