Saturday, April 20, 2024

Seize The Summer With Sporty New StarbucksĀ® X FILA Collection

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Seize The Summer With Sporty New StarbucksĀ® X FILA Collection

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This summer, Starbucks is collaborating with iconic sportstyle brand FILA for the first time to offer an exclusive, co-branded collection of sporty street style essentials that seamlessly combine fashion, function, and on-trend design. The collection is available exclusively to customers in Asia Pacific for a limited time only.

Blending Starbucks rich brand heritage with FILAā€™s classic aesthetic and modern design, the StarbucksĀ® X FILA collection showcases bold yet timeless designs in FILAā€™s signature white, navy and red. The must-have merchandise items feature drinkware and lifestyle accessories that energize adventure-seekers and trend-setters alike to seize the summer.

ā€œStarbucks is excited to partner with FILA for the first time in this bold new collection,ā€ said Erin Silvoy, vice president, Product and Marketing, Starbucks Asia Pacific. ā€œThe StarbucksĀ® X FILA collection unites Starbucks mission to nurture the human spirit and FILAā€™s legacy of celebrating athletics and the collective good. We canā€™t wait to share these limited-edition items with our customers across the region.ā€

ā€œOur first collaboration with Starbucks is sure to energize customers and fans across Asia,ā€ said Chase Park, Head Manager, Apparel Division, FILA Korea., FILA. ā€œWeā€™re proud to join forces with Starbucks to offer a wide range of exclusive items that will help customers explore their own unique style and chase new experiences all summer long.ā€

The designer collaboration will be available starting July 20, 2021 at select StarbucksĀ® stores across the Asia Pacific region while supplies last.